From R. F. Cooke to G. H. Darwin 13 August 1872
50A, Albemarle Street, London, W.
Augt. 13 1872
My dear Sir
I have been to the “Heliotype Company” & the result of the whole business is, that each plate will cost 2d or a set 1s/4d in round numbers, including the Titling.1
The preliminary process amounts to the 14 Gs.
The explanation is, that they never bargained for so many subjects on a plate & that most of the plates are on a much larger paper than the page of the work.2
These prices now quoted are much lower (under these circumstances) than their scale & are almost cost price.
What I have seen of them, everything is very straightforward & above board & the result comes to this that the price of the volume must be such as to cover the 1/4 extra for these plates.
The titling is so much, because it is done by lithography & this is another printing & it costs them the 2/- p 100.
The numbers ought to have been given at first & cd. then have been heliotyped in— it wd. cost more than 2/- p 100 or quite as much if done by hand.
Your father must now make up his mind at once, as to the Nos being lithographed in so that we may get a head with the printing & begin with 5000.
Are we to charge the American & other editions 1/4 a set or 1/5 or 1/6.?3 As they shd. be informed at once.
Yours faithfully | Robt. Cooke
I trust to your kindly informing yr father of all this.
George Darwin Esq
Footnotes
Bibliography
Expression: The expression of the emotions in man and animals. By Charles Darwin. London: John Murray. 1872.
Summary
Explains the cost of heliotype plates [for Expression] and the consequent need to raise the price of the book.
Letter details
- Letter no.
- DCP-LETT-8467
- From
- Robert Francis Cooke; John Murray
- To
- Charles Robert Darwin
- Sent from
- London, Albemarle St, 50a
- Source of text
- DAR 171: 414
- Physical description
- ALS 3pp
Please cite as
Darwin Correspondence Project, “Letter no. 8467,” accessed on 26 September 2022, https://www.darwinproject.ac.uk/letter/?docId=letters/DCP-LETT-8467.xml
Also published in The Correspondence of Charles Darwin, vol. 20